Rebranding for The Melt,  a burger and grilled cheese restaurant in SF/LA/Boulder.   Agency: ARGONAUT
       
     
Brand exploration
       
     
MANIFESTO WALL MURAL
       
     
       
     
       
     
PACKAGING
       
     
       
     
Bottom-of-the-bag messages
       
     
KIDS' MEAL
       
     
IN-STORE PROMOTIONAL SCREENS
       
     
       
     
       
     
       
     
PRINTED MENU
       
     
       
     
       
     
 Rebranding for The Melt,  a burger and grilled cheese restaurant in SF/LA/Boulder.   Agency: ARGONAUT
       
     

Rebranding for The Melt,  a burger and grilled cheese restaurant in SF/LA/Boulder.

Agency: ARGONAUT

Brand exploration
       
     
Brand exploration

Design/tone explorations

MANIFESTO WALL MURAL
       
     
MANIFESTO WALL MURAL

Customized for every store location.

       
     
       
     
PACKAGING
       
     
PACKAGING
       
     
Bottom-of-the-bag messages
       
     
Bottom-of-the-bag messages
KIDS' MEAL
       
     
KIDS' MEAL

After our re-design, sales of the kids' meal went up a whopping 98%. See the full kids' meal here.

IN-STORE PROMOTIONAL SCREENS
       
     
IN-STORE PROMOTIONAL SCREENS
       
     
       
     
       
     
PRINTED MENU
       
     
PRINTED MENU